THE 35th TOKYO MOTOR SHOW

"TALK-IN 2001" Symposium

We have held the "TALK-IN", an annual event, in summer every year with the aim of attracting many opinion leaders.

One of the two symposiums held last year during our first Show of Commercial Cars was designed for general visitors to the Show and called "TALK-IN 2000". The main theme of the symposium: "The Forefront of Delivery" was most suitable to that Show in nature and attracted a large audience with success.

Following the practice last year, "TALK-IN 2001" this year will be held on October 31, 2001 during the session of the 35th Tokyo Motor Show 2001 for Passenger Cars and Bikes.

This year’s "TALK IN" will again be positioned as a special event of this motor show and we have organized it for the attendance of many visitors to the Show.

Date	Oct. 31 (Wed) 2001, 14:00-17:00
Location	Makuhari PRINCE HOTEL, Prince hall
Theme	“Open the Door: A smart drive for the new tomorrow – how do the different generations perceive the charm and value of vehicles.” How are our automobile lifestyles being affected by the changes in the social environment (the “aging society with less children” and the development of the hierarchical society), and by factors such as the increasingly borderless society resulting from progress in Information Technologies and the appearance of new lifestyle patterns? This symposium will also examine the awareness and outlook for automotive technologies and environmental measures that are being strengthened on a global scale; the first “Talk-in” of the 21st Century thus promises to offer some very active debate. With regard to differing values in relation to automobiles among differing generations, panelists will analyze the approaches of various generations – younger people, who are said to be getting indifferent to automobile, the baby boomers, who were raised with dreams of owning their own cars, and seniors as well – and discuss the attractions of the automobile as sought after by these generations.
Keynote speaker	Prof. Shinichiro Yonekura (Professor, Hitotsubashi University Institute of Innovation Research)
Panelists	Shinji Miyadai (Assistant Professor, Dept. of Sociology and Social Anthropology, Faculty of Social Sciences and Humanities, Tokyo Metropolitan University) Tsuyoshi Takahashi (Director, Japan Kids Kart Association) Rei Kikukawa (Actress) Tadashi Tateuchi (Automotive journalist)
Program	Keynote speech (40 min.) Panel discussion: Presentation of the issues (40 min.); Discussion (60 min.) Debates and responses related to opinions and questions received from citizens via the Internet (15 min.)

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