""ZENRIN ITS Project" MILESTONE to the future" is this year's exhibition's theme. An indispensable "Intelligent map that supports the next ITS generation", towards the goal to achieve a "Safe", "Secure" and "Comfortable" automotive society, and the approach to "New style of Integrated information service" are on display.

First, a very big stuffed gorilla which is the character of our portable navigation "GORILLA" greets the visitors at our booth entrance. Many navigation systems mainly "GORILLA" are displayed at our booth. We have 3 types of new models including "Digital TV GORILLA" which is the first portable navigation system with built-in digital TV tuner in the industry. You can operate them and feel its convenience here.
We also exhibit the car audio system which integrates portable memory audio, car camera using SANYO technology and HEV battery and in-car air-cleaning devices Air care-"wash"it with water named "Virus Washer".

At our Alpine booth, we will be offering provocative new ideas for motoring enjoyment through an exhibit of our Mobile Media Station VIE-X075, which is scheduled for release November 1, and will feature convenient ultra-high speed map updates and other exciting features. We'll also be presenting our iDA-X001 iPod®-ready head unit, which has been highly popular both in Japan and overseas, through informative stage presentations. We know you will enjoy learning how to put your own iPod to the best possible use inside your vehicle.