OPEL JAPAN

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The Opel booth is divided into three zones, each representing a different theme (history, the present day and the future), in order to deepen the visitor's understanding of Opel.In the history zone, a screen introduces the Opel spirit of innovation and challenge that has continued since the outset (including the rocket car, vehicle mass production system and the like). In the present-day zone, performers from Europe graphically introduce the reference exhibit models, the New Astra and the City Trekker concept car. In the future zone, visitors experience Opel's corporate ideal and spirit of challenge through a video, "The Astra Test Mission," and experience a CAD design studio that introduces Opel's design concepts. Visitors can also enjoy exhibits of the "Corsa ECO 3" three-liter engine and a diesel engine, both projects based on Opel's ECOTEC engine that are aimed at environmental protection in the near future.The booth structure reflects close attention to wood grain and is made of materials that can be recycled for use again and again at exhibitions in different countries. The booth is itself a 'demonstration of the attention Opel has long paid to environmental problems.